Monday, June 5, 2017

Last Minute Grad Gift: Book on Thriving as a Creative

The new book, Real Artists Don’t Starve: Timeless Strategies for Thriving in the New Creative Age [June 6, 2017; Thomas Nelson/Harper Collins] offers a set of twelve easy-to-follow rules for artists to live by that translate artistic success to business success. The author Jeff Goins is a marketing expert, bestselling author and creative thinker. {Book provided for review/feature consideration}

From graphic designers and writers to artists and business professionals, creatives already know that no one is born an artist. Goins’ revolutionary rules celebrate the process of becoming an artist, a person who utilizes the imagination in fundamental ways. He reminds creatives that business and art are not mutually exclusive pursuits. In fact, success in business and in life flow from a healthy exercise of creativity.

Goins debunks the myth of the starving artist by unveiling the ideas that created it and replacing them with rules including:

  • steal from your influences (don’t wait for inspiration)
  • collaborate with others (working alone is a surefire way to starve)
  • take strategic risks (instead of reckless ones)
  • make money in order to make more art (it’s not selling out)
  • apprentice under a master (a “lone genius” can never reach full potential)

A sought-after keynote speaker with a reputation for challenging the status quo, in three years, Goins built a million-dollar business, published four books, and became an online marketing expert, using his skills in writing and business to help others [millenials] succeed. He is the author of four books, including The Art of Work, which landed on the bestseller lists of USA Today, Publisher’s Weekly, and The Washington Post.

Connect with Jeff Goins on Facebook, Twitter, LinkedIn and http://goinswriter.com.

Real Artists Don’t Starve launches June 6, 2017 and can be found at Thomas Nelson and wherever books are sold.

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