Baby Magic Celebrates Magical Dads With New Campaign

Following the brand’s recent release of its new innovative ads featuring real “Dads in Waiting,” iconic baby care brand, Baby Magic is now introducing a new campaign called “Dads Are Magic Too,” that puts a spotlight on inspirational dads across the world that are changing the way society looks at fatherhood.

Baby Magic Donates To Make-A-Wish® in Honor of World Wish Day® and Mother's Day

Wishes don’t just happen; they are made possible through the determination of people who care enough to make a difference. Baby Magic, a legacy baby care brand celebrating its 65th year, is partnering with Make-A-Wish® by donating $100,000 and making an additional wish sponsorship for six-year-old Jaden who is battling a life-threatening condition. Coinciding with World Wish Day (April 29), a day for Make-A-Wish to thank those who make wishes come true, and Mother’s Day (May 8), Baby Magic’s donation will help to strengthen and empower kids who are going through tough medical treatments.