Friday, November 21, 2014

NewBeauty Mag and Costco Launch Exclusive In-Store Beauty Sampling Box

NewBeauty magazinethe definitive authority on all things beauty, recently announced its first partnership with Costco’s beauty division Beauty’s Most Wanted, a unique and innovative beauty-retail destination featuring specialty and prestige level brands, to introduce BeautyBox, a one-of-a-kind product featuring some of NewBeauty’s favorite beauty brands, exclusively for Costco members. {Product provided for review/feature consideration}

BeautyBox contains a selection of full- and sample-sized beauty essentials curated by the editors of NewBeauty, along with the magazine’s Fall-Winter 2014 issue, which features a cover interview with actress Julianne Moore. Starting in mid-November, BeautyBox will be available while supplies last in select Costco stores nationwide and online. The box will retail for $29.99 (at a value of over $200).

“We are thrilled to be partnering with Beauty’s Most Wanted to bring NewBeauty’s editorial expertise to life,” said Steffanie Attenberg, Vice President/Group Publisher of NewBeauty. “With the launch of BeautyBox, we’ll be able to introduce a new audience to our brand’s authority in the beauty industry—from the informative content in our current issue to the great featured products hand-picked by our editors.”

Products featured in BeautyBox:

· Mally® Undermakeup Perfector Duo

· Strivectin® Present Perfect™ Antioxidant Defense Lotion

· Stila Smudge Stick Waterproof Eye Liner

· Supersmile® Professional Whitening System

· Tantowel® Classic Self-Tan Towelettes

· Jenna Hipp What’s Hot Now Nail Polish

· Balanced Guru Frizz Oil

NewBeauty plans to continue its partnership with Beauty’s Most Wanted in 2015, which make me excited because this box is pretty fantastic - especially for the price! Until next time...

1 comment:

  1. Wow, you got it in November? We just got it at my local Costco this week. I did a video review of it on YouTube (just search under Costco New Beauty Box if you want to see it). I found the value to be $64 - nowhere near $200 =(. Maybe next box?


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