OPI announces the launch of six limited edition nail lacquers and a new Liquid Sand™ shade, inspired by Disney’s Oz The Great and Powerful. With an all-star cast that includes James Franco and Michelle Williams, this highly-anticipated film opens in theaters on March 8, 2013.
“OPI is very excited to take this fantastical journey with Disney,” explains Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “Inspired by the magic of Oz The Great and Powerful, this SoftShades collection captures the whimsy seen in the film, from glittery shades packed with white, gold and silvery iridescent confetti – Lights of Emerald City, When Monkeys Fly! and Which is Witch? – to soft neutrals in white, beige and pink – Don’t Burst My Bubble, Glints of Glinda and I Theodora You.
(For pictures and descriptions of all the shades in the line, follow the jump)
With a mix of soft crème and warm glitter shades, the line is ideal for layering to create rich, complex looks.
Lights of Emerald City
White confetti adds city girl flair and style to nails.
Don’t Burst My Bubble
Don’t wake me...I’m dreaming about puffy clouds of white.
When Monkeys Fly!
I’m simply bananas for this gold confetti.
Glints of Glinda
Only a good witch could turn beige from meek to chic.
Which is Witch?
Is this silver glitter with iridescent sparkle or the other way around?
I Theodora You
This adorable, sheer pink is bewitching on you.
“The new Liquid Sand nail lacquer – What Wizardry is This? – features OPI’s groundbreaking technology for a textured, matte finish infused with reflective sparkle,” adds Weiss-Fischmann. “This rich taupe hue was designed for James Franco’s character, the great Wizard of Oz, and is sure to make a bold statement this spring.”
What Wizardry is This?
What do you think of the collection? Some of the colors are quite pretty (and y'all know I love glitter), but it's not exactly what I envision when I think of Oz. Perhaps it will make more sense once I see Disney's adaptation of the story, but I was expecting perhaps a bright, golden yellow (for the yellow brick road), a sparkly ruby red (for Dorothy's infamous red slippers), an emerald greed (for the Emerald City, obvi and because it is Pantone's Color of the Year), and perhaps shades to represent Dorothy's companions on her journey. Ah well. Do you think your thoughts of Oz are well represented in the collection? Will you be picking up any of the shades when they go on sale beginning March 2013? My inquiring mind wants to know! Leave a comment below and let me know what you think. Until next time...
Disclosure Statement: The information and photos included in this post were adapted from a press release obtained from BeautyPress.com.