Friday, June 1, 2012

SNEAK PEEK: Solange Knowles Ad for Carol's Daughter's New Transitioning 1-2-3 Kit

Here's a sneak peek still of the just released ad Solange Knowles did for Carol's Daughter's new Transitioning 1-2-3 Kit...

The groundbreaking kit is the first hair care system developed to uniquely address the most concerning issues women face when transitioning from relaxed to natural hair, including: product build up, scarring on the scalp (due to the harsh chemical processes involved in relaxing the hair), and breakage at the demarcation point between relaxed hair and new growth.

Transitioning 1-2-3 Kit available now on CarolsDaughter.com

The Kit is specifically formulated to promote a healthier scalp, less shedding, and softer hair for transitioners, through use of this good for your hair recipe list of ingredients:

  • BIOTIN: A vitamin necessary for cell growth that promotes healthy hair
  • SOY PROTEIN: Deeply conditions and adds strength for fewer breaks while washing
  • SUGARCANE: Gently exfoliates the scalp to let healthier skin breathe
  • VERA FRUIT: Helps heal the scalp to create a better environment for hair to grow
  • OLIVE OIL: Targets the most damaged parts of hair to strengthen and prevent breakage
  • COCONUT: Instantly detangles hair while deeply moisturizing
  • MURUMURU SEED OIL: Rich in oleic acid for supple, softer hair

In addition to this revolutionary hair care kit, Carol's Daughter has also launched a brand new website, TransitioningMovement.com, to address the unique needs of women going through the delicate transitioning phase as well as offer guidance and emotional support through the sometimes difficult period.

Until next time...

Ciao, XxO


1 comment:

  1. I must get hold of this kit. This is a great idea. I live in the UK so I'm not certain if I'll be able to get hold of it but I will definitely keep my eye out. Great article.x


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